Pricing
Measuring your product, comparing yourself and competing is free forever — there's no paid plan for that. What's paid are one-off spots, one-time or 7-day, never a subscription. Here's the full list.
Free, no card
Connect your product, count real users, your public profile, badges and counters for your site, the rankings, challenges and every share image. That's everything that exists right now.
HowManyUsers Pro
Founding ProA permanent unlock, not a subscription: a full year of chart history instead of 90 days, plus two panels most founders never see about their own product — where your users actually come from (devices, countries, referrers) and whether they stick around (retention cohorts, compared against your category). One payment, forever.
USD 49, one time
Only 100 founding spots
100 spots remaining
Visibility, priced separately
Four one-off placements — boost your own row, sponsor a challenge, a ranking, or the header for everyone to see. Founding prices while HowManyUsers is growing — they go up with traffic. Bought from wherever it makes sense: your dashboard if it's your project, the challenge or ranking itself if it's a sponsorship. None of it touches an organic position — see the promises below.
Boost your ranking rows
USD 49, 7 daysHighlights your row wherever you already rank, for 7 days — never changes your position, only how it looks. Always labeled as boosted.
Sponsor this challenge
USD 49, 7 daysYour name and link appear on this challenge for 7 days — "powered by", always labeled as sponsored. Anyone can sponsor, not just the two competing.
Sponsor this ranking
USD 79, 7 daysYour name and link appear above this table for 7 days — "presented by", always labeled as sponsored. Never changes the table's real order.
Sponsor the header
Your name and link appear next to the logo on every public page for 7 days — the only spot on the whole site. Always labeled as sponsored, never affects any ranking.
Credit for bringing in real founders
Every 5 founders you bring who connect a project and send a real event earns you USD 20 in credit, usable on any of the five above. Your invite link lives in your account.
What doesn't exist yet
Verification with your own connected Stripe account, comparison against your category once there's enough sample, self-serve advertising, and a commercial data API. None of this is built yet. When it is, it'll be on this page with its price.
Questions people actually ask
Is this a subscription?
No. Every paid product here is a one-time Stripe payment. Boosts and sponsorships run for a fixed number of days and then just end — nothing renews, nothing gets charged again, and there's nothing to cancel.
What currency, and do I get a receipt?
Everything is priced in USD. Stripe emails you a receipt automatically the moment a payment goes through — we don't send a separate invoice.
Can I get a refund?
Not for changing your mind — these are small, one-time purchases, not an ongoing charge you're locked into. If something didn't work the way it was supposed to on our end, write to us and we'll make it right.
What happens when a boost or sponsorship ends?
It just stops. Your project goes back to ranking organically, and nothing is removed from your profile or your history.
Does paying affect my trust score or verification?
Never. The basic check and your trust score come from your data, never from a payment — see exactly how on the trust page.
Three things that don't change
- The basic check is never paid for. If trust can be bought, it stops meaning anything.
- Advertising never changes an organic position, and everything paid is labelled as paid.
- Your public numbers are the ones we counted, whether you pay or not.
If this page ever stops matching what the product does, the page is the one that's wrong.